Choose a health issue/topic we have covered in the course this quarter that you believe either the general public or a specific audience needs to know more about. You will assume the role or Director of PR/Public Policy for a nonprofit association with the mission to promote awareness and influence public policy on this issue. Your final project comes in three parts:
April 24, 2020Your current employer is interested in using various social media to increase the company/organization’s profile in the area. The company/organization has also recently introduced a new product or service that your boss wants the general public to know about. You have been asked to create the initial contact to the public on both Facebook and Twitter.
April 24, 2020Question Description
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EXERCISE
nThe goal of this activity is to focus on the relationship between purpose, audience, and document design. Document design is key not only to the accessibility and readability/skimmability of your report, but to the achievement of the report’s purpose with its target audience. This analysis will help you get ideas for the document design of your report, and the impact those design decisions have on achieving your purpose for your target audience.nnTo learn about document design, you will closely analyze specific design elements in an exemplar report with an eye toward purpose and audience.n
The Activity
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- Use Google to locate an exemplar report to analyze. The report may be any type you like.
- First, identify the purpose the report, and state who you think the target audience is.
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nThen, look at your report. Analyze the document design for the following elements. Describe how your report handles these elements and whether you think it’s effective for the target audience:n
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- Title Page
- Use of headers/footers (e.g., page numbers)
- Use of headings
- Use and integration of visuals
- Organization of sections (i.e., analysis of the table of contents)
- Use of research (especially in the problem and recommendation/solution sections)
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