Pick one popular mass communication medium (Newspaper) and explore its evolution. Discuss how the advent of new media has posed a challenge to conventional media. 3000 words minimum. Harvard style citation and referencing. Headlines and sub-headlines to be included. Key milestones of newspaper needed but don’t have to be too descriptive. Examples and arguments must be included. Issues such as audience erosion (how Millennials don’t read newspapers anymore), how social media and other new media platforms have risen etc…